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Battling #Sandy with social media and technology.
If you are on social media as much as me, you will be aware of the hullabaloo around keeping up with the latest Hurricane #Sandy updates. My thoughts go out to anyone impacted by #Sandy but the thing I...
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The death of MSN Messenger
Although in the pipeline for a while, Microsoft have announced MSN Messenger will be migrated to Skype and will no longer be commissioned by Microsoft. In a recent blog post, Microsoft explain how they...
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Social media – the past, the present and future.
Today I provided assistance to some students from William Angliss Institute, a specialist centre for foods, tourism and hospitality in Melbourne. They were gathering insights on digital marketing to...
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Are QR codes worth using?
Don’t get me wrong. I am always up to try new things that could simplify our lives. However, as marketers, we must first think about the worth in using them. So here are some key considerations for...
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I am breaking up with Apple.
Apple is the biggest company on the planet by market capitalization. I don’t need to go on about things that Apple is worth more than (there is already a Tumblr for that). Alike all the other...
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